PLAYMOBIL Mania is back - with five new playsets and a whole lot of digital collecting fun

The popular PLAYMOBIL Mania collection campaign is back: from 12 August to 22 September 2025, Migros customers can collect five limited-edition sets – from the vegetable garden to farm animals and the chocolate factory to the incoming goods department and the Migros cargo bike.

How it works

For every CHF 20 spent on shopping, you will receive a sticker either in the traditional way in the collection booklet or digitally via the stamp card in the Migros app. Once you have completed a collection booklet or stamp card with 20 stickers, you can look forward to receiving one of the five limited edition PLAYMOBIL sets, while stocks last. The stickers are available at all Migros supermarkets, as well as from Migros partners, VOI and Migros Online. Completed collection booklets and stamp cards can be redeemed until 29 September 2025.

And for even more fun, the PLAYMOBIL Migros lorry and PLAYMOBIL Migros store are available at a special promotional price of CHF 39.90 each, available in all Migros supermarkets and on Migros Online while stocks last.

The new PLAYMOBIL Mania campaign was developed in collaboration with the Wirz agency. Studio Nord has also produced additional creative assets for social media. Further information on the campaign and the conditions of participation are available at: migros.ch/playmobilmania