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Telecommunications

Migros Mobile: premium network quality at reasonable prices

Migros Mobile

With "Migros Mobile", Migros is starting a new chapter in telecommunications together with its longstanding partner Swisscom. Customers can look benefit from reasonable prices, more value and clearly structured offers – the low-price mobile phone subscription without any hidden costs or complicated tariffs.

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Press release

"Migros Mobile" combines the best of two worlds: Swisscom's premium network quality and Migros' clear pricing model. The new subscriptions for mobile phones, Internet, TV and fixed network lines are simple and transparent, are not based on complicated promotional models and offer attractive conditions to meet every need. The low-price subscriptions are available online, via the free hotline as well as in Migros stores with customer service counters and all mobilezone stores.

Greater benefits without the need to take action

Existing M-Budget Mobile customers can continue to use their products as before. In addition, users of a mobile phone subscription will automatically will receive more data volume in Switzerland and abroad—depending on their subscription— at no extra charge. Anyone who would also like to benefit from the new Migros Mobile tariff models is free to switch at any time. All customers will be contacted personally to this end.

The new subscriptions will be available to new customers from 27 August 2025  Existing customers will benefit from more value from 10 September 2025. Customers' personal login details for the "My Account" customer portal will remain the same, as will the previous additional options.

An overview of the highlights  

  • Four "Migros Mobile" subscriptions at attractive conditions to meet every need 

  • Family and shared-flat discounts for multiple connections in the same household 

  • 5G Swisscom network included in all offers  

  • Internet, TV and mobile plans from a single source  

Migros values meet Swisscom innovation

"Nowadays, our customers don't want to have to navigate a maze of complicated tariffs, they want clarity. This is exactly where 'Migros Mobile' comes into play, taking our longstanding partnership with Swisscom into a new phase", says Rémy Müller, Head of Marketing at Migros.

Melanie Schefer Bräker, Head of Secondary and Third-Party Brands at Swisscom, adds: "'Migros Mobile' stands for high-quality, innovative and uncomplicated products as well as transparent prices that remain attractive in the long term – combined with premium network quality."

Further information will be available online from 27 August 2025.

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