Sustainability mission statement
We make life more sustainable.
Four focus areas shape our sustainability strategy. Take a look at our approach.
Assuming responsibility
Our strategy for greater sustainability
Trading sustainably, offering fair and environmentally friendly products, and contributing to the common good in the process – this is our mission and is at the heart of our sustainability strategy.
Our mission statement for a sustainable future
From strategy to practice
We take responsibility for people, the environment and society. Read our stories to find out how we implement our strategy in our daily activities.
All Stories
Avoiding food waste
Turning beer into burgers
That’s right! Thanks to a new process, V-Love meat substitutes are made using beer-brewing leftovers. And as if avoiding food waste weren’t enough, the products also taste good.
Biodiversity
Winners and losers in the animal kingdom
A third of all animal and plant species in Switzerland are endangered. Three examples of animals whose habitats are disappearing, according to the WWF. But also three unexpected success stories.
Fair trade
How fair is my T-shirt? How to find out
Can I buy a T-shirt with a clear conscience? How does Migros ensure that the people who contributed to the creation of the garment are protected and treated with respect at their workplace? Insights into the many stages on the way to the finished T-shirt.
More sustainable strawberries
Making strawberries more palatable for the environment
Migros has been selling sustainable strawberries from southern Spain since 2019.
Cultivating soybeans in Seeland
Soybeans: No fertiliser, no pests
Cattle graze next to soybean fields on the Garohof farm in the Bernese Seeland: why the future looks bright for this pairing.
Meadow milk
Milk in harmony with nature
Migros backs meadow milk where fresh milk is concerned. This commitment benefits not only the cows, which are able to spend plenty of time out in the fresh air, but also biodiversity and consumers too, who get greater sustainability for the same price.
Recycling is king
But PET can be produced from CO2
Millions of PET bottles are used every day. Most of these are recycled multiple times. However, given that this still requires new plastic, Migros uses an innovative method to produce PET from CO₂.
Out of love for chicks
More respect in egg production
Migros is actively taking action against the widespread killing of chicks.
Robust apple variety
Apples with a better immune system
There are new varieties of apples that are naturally more robust than the conventional varieties. How are these actually created and what makes them more robust?
Sustainable products
Going bananas? You bet!
Bananas are more popular than any other fruit. That's why it's all the more important that they are grown sustainably. Migros ensures that this is the case through its WWF banana project in Ecuador and Colombia.
Sustainable products
Not all palm oil is the same
Palm oil has a bad reputation. In fact, the sourcing of palm oil is not without its problems. However, it makes an immense difference when sustainably sourced palm oil is used – for people, animals and the rainforests. Migros is making a strong case for this.
Fairtrade roses
Stop and smell the sustainable roses
Roses are a classic among cut flowers. This is why Migros is committed to fairly grown roses.
