Our progress

Key figures on social cohesion

A Migros employee hands the full shopping bag to the customer

Our focus is on people, not profit. That’s why we are passionately committed to ensuring a sustainable quality of life and social cohesion – by transferring knowledge on sustainable consumption and establishing partnerships that enable the sustainable development of the environment and society along the value-added chain. We also support and promote a wide range of cultural, leisure and educational activities.

How we collect our data 

For us, sustainable action is essential. To ensure the preservation of our planet and to eliminate social inequality, we must all change the way we think and take responsibility.

You can find out how we do this and obtain more details about the controlling methodology we implement on the sustainability governance page.

What we have achieved so far

  • Cohesion targets

    What we have achieved so far

Sustainable consumption 

Target: By 2025, a majority (over 50%) of customers will agree that Migros makes sustainable shopping easy. 

This new target was established in 2022, which is why no data is available for 2021 and 2020. 

Scope of application  

Status  

KPI  

2023 

2022 

2021 

2020 

Migros supermarket and hypermarket   

not on track

Proportion of customers who agree with the claim “Migros makes sustainable shopping easy” 

 -

24% 

– 

– 

Comments on the target status at the end of 2023:  

  • This target is only reviewed every 2 years. According to the 2022 survey, Migros is spontaneously named the most sustainable company in Switzerland. Overall, the relevance of sustainability decreased in 2022, presumably due to negative external events such as the war in Ukraine or inflation. The M-Check as a central aid for sustainable shopping is the best-known assessment framework from the customer’s point of view. We are constantly working to make sustainable shopping even easier for our customers.

Target: By the end of 2023, the sustainability principles that are applied to avoid disincentives with regard to sustainable consumption will be an integral part of all marketing processes and will be developed on an ongoing basis.   

Scope of application  

Status  

KPI  

2023 

2022 

2021 

2020 

Migros supermarkets and hypermarkets incl. Migros Online   

target achieved

No rule violations with regard to sales promotion measures 

 0

– 

– 

– 

Comments on the target status at the end of 2023:    

  • All actions in 2023 that fall within the scope of the principles on flight bans, seasonality and animal welfare were examined. Compliance with the principles for give-aways and collective promotions was also checked by means of random sampling.

Partnerships

Target: By 2025, we will ensure that all our partnerships play a part in fulfilling the Migros sustainability strategy.  

Scope of application  

Status  

KPI  

2023 

2022 

2021 

2020 

Migros supermarket and hypermarket   

on track  

Proportion of partnerships that meet our defined criteria  

  96%

80% 

75% 

0% 

More information about our cooperative partnerships can be found here

Sustainable events 

Target: By 2025, 67% of the events we sponsor are expected to achieve a sustainability performance of 67/100 points.

The following topics are assessed to measure sustainability performance: waste, procurement, mobility, catering, safety, energy, water  

More information at: https://www.nachhaltige-events.ch/

Scope of application  

Status  

KPI  

2023 

2022 

2021 

2020 

Migros sponsorship  

goal achieved

Proportion of events with an overall performance of more than 67% across all key topics 

 87%

61% 

68% 

62% 

Comments on the target status at the end of 2023:    

  • Thanks to our collaboration with acting responsibly AG, 87% of the events we sponsored in 2023 were sustainable. This means we have already achieved our 2025 target by 2023.

A responsible employer 

All key figures and information on the topic of employees can be found in the Annual report of the Migros Group and on our Migros Group work environment webpage. 

Dive deeper into the topic! 

There are exciting stories behind these figures. Find out more about our commitment to social cohesion in our stories. 

All Stories

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